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FRIDAYE
About Fridaye
Fridaye, a name inspired by “Friday”, a global symbol of rest, renewal, and beauty and the letter “e,” which represents Ethics, Environment, and Elevation, is more than a brand. It is a declaration of what luxury should become: conscious, compassionate, and timeless.
It is a statement of what the future of fashion and design should be: ethical, sustainable, and emotionally resonant. Born from the belief that high-end products should never come at the expense of animals or the planet, Fridaye redefines luxury through storytelling, craftsmanship, and conscious innovation.
Every Fridaye creation begins with a deep respect for nature and ends with heirloom-level quality — designed to be passed down, not discarded. Powered by its sustainability engine, Preworshipped, Fridaye sources recycled metals, cactus leather, banana silk, and mycelium-based textiles to craft timeless, cruelty-free alternatives to traditional materials like leather and silk.
Guided by a commitment to long-term legacy, every Fridaye design is governed by the following values:
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Sustainability without compromise
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Craftsmanship elevated to art
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Transparency, ethics, and responsibility
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Cinematic storytelling and emotional connection
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Designs made for life and beyond
Fridaye is not just building a brand. It’s building a future — one where luxury becomes a force for good.
Customer
Obsession
At Fridaye, customer obsession isn't just a priority—it's our driving force. We are dedicated to deeply understanding, anticipating, and exceeding customer expectations, ensuring their satisfaction is not only met but surpassed. Every interaction is an opportunity to build lasting relationships founded on trust, excellence, and a relentless pursuit of customer delight.
Sustainable and Iconic
We are committed to creating products that are both sustainable and iconic. We believe that true innovation lies in crafting timeless pieces that not only stand the test of time but also respect the planet. Our dedication to sustainability ensures that every iconic product we design contributes to a future where style and responsibility go hand in hand.
Animal welfare
Our commitment to sustainability extends to our unwavering stance against the use of any animal products. We believe in creating beautiful, high-quality items that do not compromise the well-being of animals. By using innovative, cruelty-free materials, we are able to design products that are both ethically responsible and timelessly stylish, ensuring that our impact on the planet is as gentle as our designs are iconic.